Fairtrade’s vision is a world in which all small producers and workers can enjoy secure and sustainable livelihoods, fulfil their potential and decide on their future. Sustainable trade is fundamental to this approach.

Fairtrade’s ‘Theory of Change’ describes the change that we want to see in global trade and our contribution to making that change happen. It provides the basis for the monitoring and evaluation programme we use to measure the results of our work and our progress toward our goals.

This report presents the 2016 monitoring data on Fairtrade certified producer organizations, covering all products and countries, with a special focus on the seven major products that represent a livelihood for more than 90 percent of all Fairtrade farmers and workers. It presents the scope and scale of Fairtrade in 2016, provides analysis of trends and information on activities that directly impact.

As a learning organization, Fairtrade uses this wide range of data as an important indicator of our impact on farmers and their organizations and on workers on certified plantations. Understanding the full picture – the areas of strong performance as well as the challenges still to overcome – allows us to reshape our approach and continually improve.

Fairtrade International makes this information public as part of our commitment to transparency, openness and information-sharing with our stakeholders and supporters.

Download the complete report

Cover image of the 9th Edition of Fairtrade's Monitoring ReportThis microsite gives an overview of some of the key findings from our latest monitoring report. For additional analysis, data and research insights, please download the complete ‘Monitoring the Scope and Benefits of Fairtrade – 9th Edition‘ as a PDF (16MB).

Chapter 2 gives the summary overall data at a glance, Chapter 3 gives an overview of the Fairtrade system in terms of producer organizations and farmers and workers, while Chapter 4 focuses on overall changes in production and sales volumes.

Chapter 5 gives an overview of the Fairtrade Premium received by the producers and how is it being used. Chapter 6 gives deeper insights into each the top seven Fairtrade products.

Chapter 7 describes producer support and other programmes undertaken in our three Producer Network regions (Africa and the Middle East; Latin America and the Caribbean, and Asia and Pacific). In Chapter 8 we give a full explanation of how we collect and analyze the Fairtrade monitoring data, including the coverage and limitations of this year’s data set.

In this edition of the Monitoring Report, we have added new analysis relating to how Fairtrade’s work contributes to the achievement of the UN Sustainable Development Goals (SDGs). As part of the global development agenda, these common goals are important reference points for governments, businesses, organizations and citizens who want to make a collective difference.

Finally, the report also describes more detailed research insights into the impact of Fairtrade on small producer organizations, hired labour organizations, supply chains, and more. While the methods used to collect data vary across the studies, this version of the Monitoring Report includes those studies for which data collection took place in 2016 or earlier. Unless otherwise cited, full results of the research studies referenced in this report are available on the Fairtrade International website.

We hope that you find the report interesting and useful. You can share feedback and comments at impact@fairtrade.net.


Cover image for microsite: Alberta picks coffee in the Fairtrade certified Nahaula coffee plantation, Guatemala. Image © Sean Hawkey

Top image, this page: A cocoa farmer from the Fairtrade certified SCINPA cooperative in Ivory Coast. Image © Sean Hawkey